Influencers promoting sustainability need better regulation, study finds

September 18, 2024 EcoVadis EN


A recent study has highlighted the need for revised regulations governing influencers who promote sustainable lifestyles on social media. The research, conducted by Professor Joasia Luzak from the University of Exeter, identifies significant gaps in the current and forthcoming EU consumer protection measures, which could impact the effectiveness and reliability of these promotions.



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