Younger travelers boost importance of sustainability, new research shows 

January 17, 2024 EcoVadis EN


New research from the Sustainable Hospitality Alliance finds a growing market opportunity for sustainable travel, with more world travelers saying they are influenced by green factors.

The report showed that while price remained the leading factor in travelers’ decisions about where to stay, sustainability is growing in importance — a trend that is likely to accelerate as younger travelers grow more dominant in the market.


Read the full article at: www.phocuswire.com

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EcoVadis EN

EcoVadis is a purpose-driven company whose mission is to provide the world's most trusted business sustainability ratings. Businesses of all sizes rely on EcoVadis’ expert intelligence and evidence-based ratings to manage risk and compliance, drive decarbonization, and improve the sustainability performance of their business and value chain. Its AI-powered risk mapping, actionable scorecards, benchmarks, carbon action tools, and insights guide a resilience and improvement journey for environmental, social and ethical practices across 200 industry categories and 175 countries.

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